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Webinar

Reimagining the Future of Healthcare Associations: Building Trust and Competency in a Digital Era


Total Credits: 1

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Categories:
Futures Research |  Strategic Leadership & Governance
Faculty:
Nikki Golden, CAE |  Elizabeth Schumacher
Duration:
1 hour

Dates



Description

Artificial intelligence (AI) is reshaping every aspect of healthcare—from diagnostics and predictive analytics to patient engagement and operational efficiency. Yet with these advances come deep challenges around trust, ethics, and workforce readiness. Healthcare associations are being called upon to lead this transformation, equipping members to use AI responsibly while ensuring equity and human-centered care remain at the forefront.

This conversation with Elizabeth Schumacher, JD, founder of Affinity Strategies, explores how associations can serve as both ethical stewards and innovation enablers in the AI revolution. Participants will hear about the barriers to AI adoption, including digital illiteracy, fragmented data systems, and misinformation, and identify solutions that promote trust, education, and interoperability. She will also share some real-world initiatives so attendees can gain insight into how associations can help bridge the gap between innovation and implementation.

Learning Objectives

  • Understand the role of AI in healthcare transformation, including its impact on patient care, operations, and professional identity.
  • Identify ethical and operational challenges—such as data fragmentation, misinformation, and digital illiteracy—and strategies for addressing them through association leadership.
  • Develop frameworks for AI literacy and ethical governance that build trust among healthcare professionals, patients, and the public.

Sessions in this series (all complementary):

Handouts

Faculty

Nikki Golden, CAE's Profile

Nikki Golden, CAE Related Seminars and Products

Managing Director

Association Laboratory


Nikki Golden, CAE, is a strategist with Association Laboratory, which helps associations make strategic business decisions—on everything from membership to strategic planning to educational programming/certification—using state-of-the-art research. Previous to this position, she was the executive director of the International Society for the Advancement of Spine Surgery.

Nikki has been recognized for her work in the association world, making the inaugural list of Association Forum of Chicagoland/USAE Forty Under 40 list. Nikki is an active member of Association Forum of Chicagoland, where she has served on the Editorial Working Group and Content Planning Committee, chaired the CAE Working Group and Membership SIG. She also frequently facilitates for the Association Forum’s CAE Study Course and its Association 101 program, has presented at Forum Forward and has been a contributor to FORUM magazine.

Nikki built her association career working in both marketing and membership, with the National Association of the Remodeling Industry and the National Roofing Contractors Association.


Elizabeth Schumacher's Profile

Elizabeth Schumacher Related Seminars and Products

CEO Founder

Affinity Strategies


Elizabeth Schumacher, JD, LLM, is the Founder and CEO of Affinity Strategies. A four-time kidney transplant recipient and lifelong patient advocate, Liz founded the firm with the intent to provide the best professional expertise to medical subspecialty associations with the goal of advancing medical research and improving patient care. Liz brings her passion, experience, and entrepreneurial spirit to everything she does.

Liz’s favorite part of working at Affinity Strategies is helping clients grow and scale to advance their mission, vision, and values. Her passion is working with boards and her team to best utilize their greatest talents toward the common mission that both Affinity and its clients share–the patient is our purpose. Liz received her BA, JD, and LLM from the University of Wisconsin. She is a past board member of UNOS, National Kidney Foundation, Gilda’s Club, and Ellevate Women’s Network.